Pricing

Honest prices for local business websites.

No "call for a quote" runaround. Here is what a website costs, what keeps it running, and what it takes to show up on Google, explained in plain English for businesses on the Treasure Coast and across Indian River County.

Included with every website

The basics most builders charge extra for.

  • Works on every phone and computer, built to load fast
  • Secure padlock (SSL) so browsers never warn your visitors
  • Cloudflare speed and firewall in front of your site
  • Spam-protected contact form that emails you directly
  • Google Search Console and sitemap so Google can find every page
  • Google Analytics so you can see who visits
  • Search-ready pages: titles, descriptions and business details Google reads
  • Connected to your Google Business Profile
  • 3 rounds of revisions after you see your site
  • You own it: your site, your domain, your content

Website plans

Pick the website that fits where your business is.

One-time price to design and build your site. If you need monthly help afterward, that is separate and optional.

Starter Website

$299 to $499one time

For local businesses with no website, or one that looks outdated.

  • Up to 5 pages (for example Home, About, Services, Gallery, Contact)
  • Everything in "Included with every website"
  • $299 when you have your logo, text and photos ready
  • Closer to $499 when I write the text, make a simple logo, find photos, or set up your domain and email
Start a Starter Website

Online Store (e-commerce)

From $1,499one time

For selling products online and taking card payments on your own website.

  • Up to 25 products loaded for you
  • Secure checkout and card payments set up
  • Shipping, local pickup and sales tax settings
  • Search-ready product pages so shoppers find you on Google
Start an Online Store

Custom Project

Request a quotewritten quote before any work

For anything that does not fit the plans: booking systems, member areas, larger sites, special features.

  • A free conversation about what you need
  • A clear, written price before work starts
  • The same care, speed and security as every site
Request a quote

Monthly plans

Keep it safe, fast and climbing Google.

Optional, and you can add them any time. Website Care and Hosting are month to month.

Website Care

$59a month, hosting included, or $590 a year

So you never have to think about your website.

  • Fast, secure hosting
  • WordPress, theme, plugin and PHP updates, tested so nothing breaks
  • Weekly backups stored off the server
  • Firewall, malware scans and login protection
  • Uptime monitoring
  • Hack cleanup included
  • 30 minutes of small edits a month
  • A short monthly report

Hosting only

$20a month, or $200 a year

Fast hosting behind Cloudflare, without the care plan.

  • Hosting, SSL and Cloudflare speed and firewall
  • Pay yearly and get 2 months free
  • Upgrade to Website Care any time

SEO: Local Essentials

$199a month, 3 month minimum

Steady work that moves you up Google in your area.

  • 2 helpful blog posts a month
  • Weekly Google Business Profile posts
  • Page improvements so Google understands what you do and where
  • Local directory listings kept correct
  • Help getting more Google reviews
  • A monthly report on where you rank

Already on Shopify?

I'll run your Shopify store for you.

For owners who already sell on Shopify and want someone to make it look right, set it up properly and keep it running.

Shopify Setup and Redesign

From $499one time

For stores that look generic or were never quite finished.

  • Your theme designed around your brand: colors, fonts, homepage, product and collection pages
  • Shipping rates, taxes, discounts, store emails and policies set up
  • Product pages cleaned up: photos, descriptions and collections
  • Search basics: titles, descriptions, redirects and Google Search Console
  • 3 rounds of revisions
Start a Shopify setup

Shopify Management

$149a month

So you can sell, and I handle the store.

  • Theme and app updates, checked so nothing breaks
  • Up to 25 product uploads or edits a month
  • Sale banners, discounts and seasonal homepage changes
  • Up to 2 hours a month of small design changes and new features
  • A monthly check for broken links, speed and apps you pay for but don't use
  • A short monthly report
Hand me your store

Shopify's own monthly plan and any paid apps are billed to you by Shopify. Bigger projects are quoted first, or $60 an hour.

Google ads

Want to be at the top of Google this week?

Ads can put you above everyone else on Google right away. You pay Google directly for the ads and you choose how much to spend. My fee is only for setting them up and running them well.

Google Local Services Ads

The ads with the green "Google Screened" or "Google Guaranteed" check at the very top of the page. Best for local service businesses like contractors, cleaners, landscapers and tree services. You pay Google per lead, not per click.

Setup and hand-off
$250 one time
Full monthly management
$150 a month

Google has to approve your business first (license, insurance and background checks, depending on your trade). Your lead budget is paid to Google and set by you.

Google Ads

Search ads for businesses that do not qualify for Local Services Ads, like online stores, restaurants and shops. Your ad shows when people search for what you sell.

Setup
$299 one time
Monthly management
$199 a month

You pay Google directly for clicks and choose your own daily budget. You can pause or change it any time.

Ads or SEO?

The short answer: ads now, SEO underneath.

Google ads

  • You show up at the top right away
  • You pay for every click or lead
  • The moment you stop paying, you disappear
  • Great for getting calls while SEO builds

SEO

  • Takes about 3 to 6 months to climb
  • No cost per click once you rank
  • Keeps bringing customers every month
  • Usually far cheaper than ads in the long run

A smart plan for most local businesses: run ads to get the phone ringing now, while SEO does the slower work of moving you up. Once you rank near the top on your own, you can spend less on ads, or stop them.

The fine print, in plain words

No surprises.

  • 3 rounds of revisions are included. After you see your site, you can ask for changes three times.
  • Anything beyond that is $60 an hour, extra revisions included, and I always tell you before it starts.
  • You get a written quote before any work begins.
  • You own your website and domain. If you ever leave, you take it with you.
  • Missing a logo, text or photos? That is normal. Tell me what you have and I will fill in the rest.

Questions

Common questions

What is the difference between a website and SEO?

The website is your storefront online. SEO (search engine optimization) is the ongoing work that gets that storefront to show up when people search Google for what you do, like "roofer in Vero Beach". A website without SEO is a nice shop on a quiet street.

Do I have to pay Google too?

Only for ads. Your website, SEO and Google Business Profile do not cost anything from Google. If you choose Local Services Ads or Google Ads, you pay Google directly and you decide the budget. My fee is separate and covers setup and management.

How long until I show up on Google?

With ads, often within days of Google approving them. With SEO, most local businesses see real movement in about 3 to 6 months, depending on how competitive your trade and town are. That is why the SEO plans have a 3 month minimum.

I do not have a logo, text or photos. Is that a problem?

Not at all. Many clients start with nothing. The Get Started form lets you send whatever you have, and I fill in the blanks: a simple logo, the writing, and photos.

Who owns my website?

You do. Your domain is registered in your name and your site and content belong to you, whether or not you keep a monthly plan.

What does hosting mean, and do I need it?

Hosting is the computer on the internet where your website lives. Every website needs it. You can host with me ($20 a month, or included in Website Care) or keep your own host.

Do you only work in Vero Beach?

I am based in Vero Beach and work with businesses across the Treasure Coast and Indian River County, from Sebastian and Fellsmere to Fort Pierce, Port St. Lucie and Stuart, and anywhere else by phone and email.

Let's build a website that pulls its weight.

Websites from $299. Tell me about your business and you'll get a clear, written quote before any work starts.

Get started